Designer Websites came up with a fantastic concept for our new website. We received brilliant service from the start of the project to the end...

Tracey - Jack Links
 


 

 

Proudly affiliated with:

 
 

04/07/2009 20:47 - Optimising your Internet Marketing Budget in a Recession
With the recession hitting and potential customers tightening their belts, it's time to think smart and optimise your online marketing budget to increase your customer base now.
  • Google AdWords works well displaying your business services, products and promotions on Google searches. As you only pay per click on your website, it's a very cost-effective way of advertising.
  • Search Engine Optimisation is the key to ranking well in search engines such as Google, MSN and Yahoo. This is one of the best ways to regularly attract new customers at a low cost.
  • There will be fewer potential clients so you need to focus on increasing your market share.
  • Respond to any enquires no matter how small the job or product.
  • Follow your customers patterns and analyse how you can keep visitors to your site engaged for longer
  • Regularly provide up-to-date content - if you can add new content weekly, if not daily, your website ranking will increase substantially in search engines such as Google. An effective way to manage this is by implementing a blog or forum.
  • Ensure your website is designed to appeal to your target market. Are you supplying sufficient information? Are there clear 'call to actions' on each page?
  • Make a feature of any specials or promotions on your homepage and regularly update these.
  • Customers are less likely to take risks when watching their money so ensure you are displaying any testimonials and relevant accreditation. Have guarantees displayed clearly on your homepage.
  • Design your website so that it is as easy as possible for customers to use - provide online videos with instructions, help/support emails or FAQs.
  • Focus on your current client base - build this up by having a simple sign-up to your email newsletter and regularly keep customers informed of latest promotions, products, services and news using a professional email newsletter.
Speak to us for assistance with implementing any of the above imporvements: phone Paul on 0800 800 918.
[ < Back ]
Business Name
Contact Name
Email Address
Phone Number
Enquiry
 
   
 
 

Spam
Spam is a concern for everyone and anyone who has an email address, we will touch on some of ways peopl e start to receive spam and how they can deal with it.

Mikogo
Remote Desktop Assistance for people on the go who need urgent help!!

File Storage / Sharing
Do you have large files that you wish to share with people and they keep clogging up your email?? Designer Websites are now offering a file sharing system