Posted by Paul on July 9, 2013
How to achieve business success online:
All the work has been put in to building the physical business. Now, it is time to build the virtual business. It can be quite time consuming, but we take the stress out of it for you by building you a ready to go site, including copywriting.
Ease of use
Your website should be easy to use by both the… Read full post »
Posted by nayana on May 29, 2013
The correct domain name registration for your company is so important to get right:
If you had any doubt that domain names are important for business success, you might be convinced by the recent lawsuit filed by Microsoft over two domain names that they want but are currently owned by someone else.
According to PCMag.com, Microsoft is coming out… Read full post »
Posted by Paul on May 17, 2013
A landing page is the first point of contact between a visitor and your website. During the first five seconds or so, a visitor decides to either stick around and explore your site or they hits the back button and keeps searching for something they like. For this reason, creating relevant landing pages is at the heart of search engine optimisation… Read full post »
Posted by Paul on May 13, 2013
Modern Web Design: One of the biggest, if not the biggest trend in web design at the moment is minimalism. Getting rid of unnecessary elements that take away from a visitor’s experience is essential in today’s world of designing. The minimalist look has been seen throughout the 20th and 21st century and is thought of as a design that strips down to… Read full post »
Posted by Paul on May 10, 2013
You don’t need to look any further than Google Analytics to track search engine optimisation performance. This free tool is a prominent part of any online marketing plan, offering insights into what is and isn’t working.
Once Google Analytics is set up on your site, you will be able to see how your website is working. This includes an array of… Read full post »
Posted by Paul on April 18, 2013
Micro sites: the custom websites that yield the highest Return on Investment
Do you need to promote a specific product or service? A micro site does just that by providing focused, relevant and in-depth information, but for only one product or service. Compared to a standard site, a micro site tends to improve conversion rates, average visit… Read full post »
Posted by nayana on April 10, 2013
Choosing a domain name is tough. It's no secret that a great domain name can really make an impact not only with search engines but also with visitors. So what makes a great domain name?
A lot depends on the type of site you plan to run, but there are some fundamentals which should be followed to improve your chances at success. Not all of the… Read full post »
Posted by Paul on February 8, 2013
A website design should be unique yet still follow the current trends of the internet. If you have a small business and want your website to stand out among the rest, unleash your creative side while keeping it clean and concise. The following are a few web design tips to get you started on making or revamping your business website.
White Space… Read full post »
Posted by Paul on January 29, 2013
When it comes to creating an effective website design, start with the basics.
Know your target audience - your clients and potential clients, and know what you have to offer: yourself, your skills, and your product that set you apart from anyone else.
You've heard these questions before, and it's important to answer them to ensure that your… Read full post »
Posted by Paul on January 23, 2013
If you own a business or run a blog that you want to get noticed, it is essential to incorporate the use of keywords. Google AdWords is a wonderful tool that will allow your website to show up on the popular Google search engine.
Adwords is a pay per click tool that will earn you money with each click by a website visitor. Placing these ad words… Read full post »