The New Zealand economy could grow by at least 5 per cent if all Kiwi businesses owned a website, a year-long study of the nation’s digital economy has shown.
An MYOB report into New Zealand’s e-commerce economy has revealed that in the last year businesses with a website earned and sold significantly more than those who didn’t have an online presence.
The study of more than 1000 businesses was conducted in the year to April 2011 and found 5 – 9 per cent more businesses with a website saw revenue growth, than those without.
