3 Tips to Customize Your Website to Your NeedsJanuary 10, 2018 by kidd
Each company has different needs and should have a different website. Although you might have certain things in common with your competitors, you don't want your website to look like a carbon-copy of theirs. You want it to express what's different about you. You want to come across as unique to your customers. And this is the reason why you need custom website design. This will enable you to sit down with your website designer and tell them exactly what you're looking for in your website. Here are a few things you can consider:
- Color scheme: Believe it or not, the color scheme of your website is quite important. You may have noticed that many banks and financial institutions use a lot of blue in their websites; blue is a color that people trust. On the other hand, if you're selling clothes to young teenagers, you might want to have a more colorful website. So sit down with your website designer and tell them what kind of color scheme you would like to have for your website.
- Images: After noticing the overall color scheme, most customers will notice the images on your site. It's usually important for images to be clear and simple. And people relate better with images of people who are like them. For example, if you're setting up a website for teens, then of course you should have photos of teens. But if you're setting up a website for pregnant women, you should have photos of pregnant women. Discuss the issue with your website designer so that they understand what type of images you would like on your website.
- Content: The written content of your website needs to be geared towards your audience. A good content writer will make sure that your content is conversational, short and divided into subheadings, bullet points or lists. In addition, you can let your website designer know what kind of topics you would like to address in your content.
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