DW Tips

Three key tips for designing successful mobile websites

October 6, 2017 by kidd

These days, it's not enough to set up a business website. You also need to make your site clear, engaging, and attractive on all computing devices, regardless of screen size. Responsive or mobile websites will work well on mobile phones, tablets, laptops and desktop computers.


Business 2 Community published an article discussing how mobile websites can give you a significant boost in business. An ever-growing number of people shop online using mobile devices. Conversion rates increase for responsive sites. In contrast, a site that isn't mobile-friendly may prove difficult to navigate and look distorted and unattractive, driving people away.

When you work on your site's mobile-friendly design, the following are three important tips to keep in mind:

  • Make navigation easy: Site visitors should always have an easy time finding any menus, links to main pages, and search bars.
  • Keep certain elements prominent: Make sure that your logo continues to stand out, and that the color scheme and overall feel of the responsive site reflects your brand and the tone you want to set. Other site elements that should pop out include your call-to-action, which prompts visitors to take the next step of contacting you or buying products and services.
  • Stay uncluttered: Your site shouldn't feel crowded, with different elements piling one on top of the other. Even when your site gets viewed on a smaller screen, a sense of space should remain, improving readability and making it easier for visitors to click on links and share content.

A well-designed mobile website can bring in significantly more sales and help keep your customers loyal to your company and brand. Don't hesitate to contact us for assistance with developing a beautiful responsive site that attracts people across devices.

Designer Websites, Auckland. For all your web design, SEO and social media needs.

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