Portfolio

Packaging Council of Australia

The Packaging Council of Australia (PCA) were in a bit of a pickle. They had a very large (and very old) existing website, but it was about to be decommissioned at short notice.  We very quickly found a pre-designed concrete5 theme that would do the job and within a couple of weeks we'd moved all the important content on to a new website. 

Although using a pre-designed theme is not our usual practice, in this case it was 'needs must' to meet a very tight time frame.

Since then though, we've continued to work with the PCA and created custom designed 'themes' for their Australian Packaging Design Awards and Southern Cross Packaging Design Awards. This highlights and incredibly useful function within the concrete5 content management system that we use, i.e. it's ability to house several different themes, which allows us to create a 'website within a website'.

If you click on the below links, you'll be taken to their Awards pages and you can see that they have a completely different design and navigational structure, and yet they are still within the overall main PCA website - genius!  Keeping these websites all under one roof is really important for search engine optimisation and makes for easier website maintenance.

Australian Packaging Design Awards Website Design

http://pca.org.au/awards/2015-australian-packaging-design-awards

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Southern Cross Packaging Design Awards Website Design

http://www.pca.org.au/awards/2015-southern-cross-packaging-design-awards

SX Awards.jpg

Digital Marketing Seminars

We're in the process of re-evaluating how we deliver our seminars when we move to COVID-19 Alert Level 1. Watch this space.

 

Your website, blog and social media pages make up the bulk of your online presence and can be used for inbound marketing…   Read more »